Naked Startup

Naked Startup

Tactical advice from an exited SaaS startup founder


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How we built our sales team knowing nothing about sales

When we started Contactually in late 2011, neither I nor my two co-founders knew anything about sales.  Zvi and Jeff were developers, and I was the “business guy”. For the first 9 months of Contactually’s existence, we didn’t charge our customers.  We were in beta, so we thought it should be free.  (Btw, that was a […]